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Blog

×Category: Uncategorized

Congratulations to World Barista Championship Winner 2021: Diego Campos of Amor Perfecto

November 10, 2021Uncategorized

“Following intense competition from scores of international competitors in Milan, Italy, the world has three new coffee champions, including 2021 World Barista Champion Diego Campos of Colombia.” “Wow, wow, wow, I cannot believe this… That’s my country,” said Campos, lifting up the flag. “I love my country; I love Colombian coffee. This is for you, […]

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Coffee Roasting Defects Webinar

April 23, 2021Uncategorized

Roasting defects are a fact of life for anyone roasting coffee. The key to avoiding them is to understand the different types of roasting defects and what causes them in the first place. Join us for a live webinar, How to Avoid Coffee Roasting Defects on Thursday, May 6 at 1 p.m. PDT. Rob Hoos, […]

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Coffee Roasters’ Coloring Book

May 1, 2020Uncategorized

Sheltered in place with nothing to do? Home schooling your younglings? Dream of a purple Loring roaster? Sharpen your silver and brown crayons. We don’t care if you stay inside the lines. Just have fun. Download The Coffee Roasters’ Coloring Book. Print at home. Stay well.

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World of Coffee Amsterdam 2018

June 12, 2018Uncategorized

See the New Loring S7 Nighthawk Roaster at World of Coffee – Amsterdam, June 21 – 23, 2018. Visit World of Coffee booth #D19, for the European Launch of our newest roaster. The Loring S7 Nighthawk offers the same quality & efficiency you expect from a Loring roaster, in a new 7 kg capacity Single […]

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Loring Roaster Air Cool Feature Explained

April 14, 2018Uncategorized

Loring roasters use a patented “air cool” feature that allows ambient air into the system, performing preliminary cooling of the beans and helping incinerating smoke from the roast chamber. We’ve created a 3D animation to help describe how it works. Check it out below, or on our YouTube channel.

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A Note of Gratitude

October 31, 2017Uncategorized

Dear friends of Loring, It has been a stressful two weeks for Northern California. As you may know, Santa Rosa and Sonoma County were hit particularly hard by fires. This is where Loring is headquartered and the area where most of our employees make their homes. We are happy to report that every single one […]

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Loring Appoints New Director of Engineering

August 28, 2017Uncategorized

FOR IMMEDIATE RELEASE     SANTA ROSA, California — August 28, 2017 — Loring announced today that Henry Perez has joined the company as Director of Engineering, to further develop their growing product line of state-of-the-art commercial coffee roasters, accessories and software. He brings a wealth of experience, with over 30 years in both engineering […]

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Loring featured on How It’s Made

August 23, 2017news, Uncategorized

We’re thrilled to share with you a very rare, behind-the-scenes look at our factory! This episode of How It’s Made aired August 3rd, and features members of the Loring team demonstrating all the steps of our manufacturing process. To walk through our Northern California factory in-person, schedule a demo ─ otherwise check out this two-part […]

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Loring Announces Major Update to Control System

April 11, 2017Uncategorized

FOR IMMEDIATE RELEASE Loring Announces Major Update to Control System Larger Touchscreen, More Responsive Interface, and Profile Roasting that Scales SANTA ROSA, California — April 11, 2017 — Loring Smart Roast today announced Loring Control System (LCS) v2, a major update to the hardware and software used to operate Loring roasters. LCS v2 includes a […]

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Loring Signs Exclusive Distribution Agreement with Shanghai Fortunecaffe Co.

March 28, 2017Uncategorized

FOR IMMEDIATE RELEASE Loring Signs Exclusive Distribution Agreement with Shanghai Fortunecaffe Co. Expands sales and support network for China and Hong Kong SHANGHAI, CHINA ─ March 28, 2017 ─ Loring Smart Roast Inc. announced today that Shanghai Fortunecaffe, Co. is now the exclusive distributor of Loring coffee roasters and accessories in China and Hong Kong. […]

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  • »
  • Congratulations to World Barista Championship Winner 2021: Diego Campos of Amor Perfecto
    November 10, 2021
  • Coffee Roasting Defects Webinar
    April 23, 2021
  • Coffee Roasters’ Coloring Book
    May 1, 2020
  • World of Coffee Amsterdam 2018
    June 12, 2018
  • Loring Roaster Air Cool Feature Explained
    April 14, 2018

Loring Smart Roast, Inc

+1 707 526 7215

sales@loring.com

3200 Dutton Avenue, Suite 413

Santa Rosa, CA 95407

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