May 13, 2024 – SANTA ROSA, CA – Loring Smart Roast, Inc. proudly welcomes Robert (Bob) Austin back to the role of President. Austin formerly served as President from December 2013 through December 2017 and was critical in Loring’s product development and early success. Austin returned to Loring in March 2023 as Chief Technology Officer/Director […]
SANTA ROSA, California – April 3, 2023 – This week, seasoned sales professional Scott Burchell will step into the role of Director of Sales & Marketing at Loring Smart Roast. Burchell offers decades of experience in sales and brand management with a history in the manufacturing sector. Burchell is known for his management at Butte […]
Virtual Roasting Assistant with Voice Control SANTA ROSA, California — April 1, 2021 — Loring Smart Roast today announced Yo Loring, an intelligent roasting assistant that responds to your voice. “Our Loring Control System combined with voice recognition is a revolution in roasting,” said Gordon Tredger, the Company’s President. “The ability to run your roaster […]
November 8, 2018, Santa Rosa, Calif. – Loring Smart Roast will install its first S7 Nighthawk coffee roaster next week at the appropriately flight-themed The Roasterie in Kansas City, Mo. The latest – and smallest – in Loring’s line of high-efficiency coffee roasters, the S7 Nighthawk requires only 22 square feet of floor space. Its […]
FOR IMMEDIATE RELEASE Loring Announces Roast Architect Precise Profile Design, Improved Reporting, and Real-time Diagnostics SANTA ROSA, California — June 13, 2018 — Loring Smart Roast today introduced Roast Architect™, a Windows-based application that allows Loring roaster owners to design and edit roast profiles on their computer. It also enables the display of post-roast data […]
SANTA ROSA, California — April 12, 2018 — Loring Smart Roast today introduced a series of enhancements to its commercial coffee roasters, which now come standard on the S15 Falcon™, S35 Kestrel™ and S70 Peregrine™ models. The updates are the latest example of Loring gathering customer feedback to drive engineering developments and provide greater value […]
New Automated Convection Roaster with 7 kg Capacity HOTELEX SHANGHAI, China — March 26, 2018 — Loring Smart Roast today introduced the S7 Nighthawk coffee roaster, delivering the control and efficiency that Loring roasters are known for to users that require a smaller form factor. Like Loring’s larger capacity roasters, the S7 Nighthawk includes a […]
FOR IMMEDIATE RELEASE SANTA ROSA, California — February 7, 2018 — Loring announced today that Gordon Tredger has joined as President, to lead the next phase of the company’s evolution as it continues to grow as a global leader in coffee roasting equipment and software. Gordon brings a wealth of experience, with over 30 years […]