321 Coffee on Championing Accessibility in the Coffee Industry
321 Coffee of Raleigh, NC champions accessibility in the coffee industry by employing over 50 adults with IDD at their coffee shops.
321 Coffee of Raleigh, NC champions accessibility in the coffee industry by employing over 50 adults with IDD at their coffee shops.
Influencing the flavor profile of coffee during the roasting process involves much more than simply tossing the beans in a machine and hitting a button. Below, we take a dive into all the factors that go into influencing the flavor of each individual coffee.
“It was a matter of seeing what our community wanted, what they enjoyed, to how far we could push that perception of coffee,” John says.
“It’s a fun thing to reimagine how you get to where you want to go,” he says. “It was very challenging and stressful at the beginning, especially when you’re trying to start a new business, but we grew and have grown to love it.”