How did you go about deciding your brand look, feel, and design? For my wife and I, our background is that we were two accountants, so that creative side really wasn’t the greatest for us. So we sat down with a local artist here just based out of Woodstock, Georgia, and told them our feelings […]
Dear friends of Loring, The health and safety of our employees, business partners and customers are of paramount importance. With the effects of the global COVID-19 pandemic lingering and the recent rise and spread of the Delta variant of the virus, Loring will not be exhibiting at the SCA Expo 2021. While we will miss […]
History of Coffee Roaster Temperature Control Controlling the temperature applied to coffee beans over time (the roast profile) was a manual process for many years after the introduction of commercial coffee roasting machines. Typically, a knob or lever was used to control the gas input, thereby adjusting the flame level and thus heat applied to […]
Roasting defects are a fact of life for anyone roasting coffee. The key to avoiding them is to understand the different types of roasting defects and what causes them in the first place. Join us for a live webinar, How to Avoid Coffee Roasting Defects on Thursday, May 6 at 1 p.m. PDT. Rob Hoos, […]
Virtual Roasting Assistant with Voice Control SANTA ROSA, California — April 1, 2021 — Loring Smart Roast today announced Yo Loring, an intelligent roasting assistant that responds to your voice. “Our Loring Control System combined with voice recognition is a revolution in roasting,” said Gordon Tredger, the Company’s President. “The ability to run your roaster […]
Introduction to Coffee Roasting Defects Navigating coffee roasting, and the coffee roasting can be a daunting task… especially if you are new to the community. Though our industry is relatively friendly (especially in comparison to others) the amount of information presented within easy grasp is nowhere near as robust as in other industries, or even […]
Sheltered in place with nothing to do? Home schooling your younglings? Dream of a purple Loring roaster? Sharpen your silver and brown crayons. We don’t care if you stay inside the lines. Just have fun. Download The Coffee Roasters’ Coloring Book. Print at home. Stay well.
Here are some timely tips for how to clean and disinfect your Loring equipment. Everyone loves a spiffy roaster, and now’s a good time to reinforce good hygiene practices for all your equipment and operations. You can also download a PDF copy of these tips, including a handy checklist. Loring products are made with a […]
While COVID-19 has closed cafes around the world, roasteries are #stillroasting and delivering coffee beans to customer doorsteps. We want to see Loring roasters counted among them. Read the article from Sprudge, and fill out their form to get the word out to coffee drinkers around the world.
“The roastery uses a Loring S15, one of the most environmentally friendly machines on the market, burning approximately 80% less fuel than traditional methods. Kiss the Hippo is also in the process of being able to roast coffees carbon neutral by January 2020, which would make them the first specialty coffee company roasting carbon neutral […]
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