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Blog

×Category: loring smart roast

Bob Austin Returns to Loring as President to Spearhead New Product Development

May 13, 2024press releases

May 13, 2024 – SANTA ROSA, CA – Loring Smart Roast, Inc. proudly welcomes Robert (Bob) Austin back to the role of President.  Austin formerly served as President from December 2013 through December 2017 and was critical in Loring’s product development and early success. Austin returned to Loring in March 2023 as Chief Technology Officer/Director […]

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Loring Case Study: Equator Coffees

December 11, 2023customers, education, roasting, white paper

Equator Coffees was an early adapter of Loring Smart Roast technology. Their roasting facility houses the fourth Loring K35 Kestrel ever built as well as a newer Loring Peregrine S70.

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Naysayer on How to Start a Coffee Roasting Business

April 12, 2023customers, education, roasting

“It’s a fun thing to reimagine how you get to where you want to go,” he says. “It was very challenging and stressful at the beginning, especially when you’re trying to start a new business, but we grew and have grown to love it.”

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Scott Burchell Joins Loring as Director of Sales & Marketing

April 3, 2023news, press releases

SANTA ROSA, California – April 3, 2023 – This week, seasoned sales professional Scott Burchell will step into the role of Director of Sales & Marketing at Loring Smart Roast. Burchell offers decades of experience in sales and brand management with a history in the manufacturing sector. Burchell is known for his management at Butte […]

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Loring Announces Roast Architect

June 13, 2018news, press releases

FOR IMMEDIATE RELEASE Loring Announces Roast Architect Precise Profile Design, Improved Reporting, and Real-time Diagnostics SANTA ROSA, California — June 13, 2018 — Loring Smart Roast today introduced Roast Architect™, a Windows-based application that allows Loring roaster owners to design and edit roast profiles on their computer. It also enables the display of post-roast data […]

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Loring Announces Major Update

April 12, 2018news, press releases

SANTA ROSA, California — April 12, 2018 — Loring Smart Roast today introduced a series of enhancements to its commercial coffee roasters, which now come standard on the S15 Falcon™, S35 Kestrel™ and S70 Peregrine™ models. The updates are the latest example of Loring gathering customer feedback to drive engineering developments and provide greater value […]

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Loring Smart Roast, Inc

+1 707 526 7215

sales@loring.com

3200 Dutton Avenue, Suite 413

Santa Rosa, CA 95407

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